Over 50 years of expertise in distributing premium beauty products to professionals. We connect international brands with the thriving Benelux beauty industry.
Years of Experience
Markets Covered
Beauty Focused
Support Available
From a small beauty salon to a trusted distribution partner in the Benelux region
Our journey began in 1973 with a small beauty salon. This humble start laid the foundation for what would become a trusted force in the beauty industry. Our passion for quality and service has remained unchanged since day one.
We developed our own professional skincare brand, strictly for the beauty professionals market. This became the cornerstone of our company philosophy: understanding the needs of beauty professionals and delivering excellence.
At the beginning of this millennium, we significantly expanded our operations and became a trusted distribution partner for multiple international brands throughout the Netherlands and Belgium.
Today, we specialize in distributing beauty products to the Dutch and Belgian markets through multiple channels including retail, e-commerce, and professional beauty salons, providing comprehensive solutions for beauty brands.
We bring unmatched expertise and dedication to every partnership
Deep understanding of Dutch and Belgian beauty markets with over 50 years of experience
Established network with retailers, salons, and e-commerce platforms
Comprehensive reach across professional, retail, and online channels
Dedicated to growing your brand presence in the Benelux region
Complete solutions for beauty brands entering or expanding in the Benelux market
Our own Dutch cosmetic brand founded in 1973, offering professional and consumer skincare products exclusively for the beauty professionals channel.
Our premium skin institute based in Terneuzen, Netherlands. Experience our beauty treatments and products in a luxurious, professional environment.
Comprehensive wholesale distribution of beauty products for the professional channel in the Dutch market with extensive inventory and logistics support.
State-of-the-art e-commerce and fulfillment platform specifically designed for beauty professionals with complete online sales solutions.
Trusted partner for premium beauty brands in the Benelux region









Does your beauty brand need a trusted partner for the Dutch and Belgian markets?
With over 50 years of experience and deep market knowledge, we provide everything your brand needs to succeed in the Netherlands and Belgium. From distribution and logistics to marketing and retail relationships, we're your complete partner for the Benelux beauty market.
Extensive understanding of local preferences and trends
Established relationships with key retailers and salons
Professional marketing and brand positioning services
Efficient warehousing and fulfillment operations
Ready to expand your beauty brand into the Netherlands and Belgium? Let's discuss how we can help you succeed in the Benelux market.
info@franciegroup.com
Terneuzen, Netherlands
Monday - Friday
9:00 AM - 5:00 PM CET